Innovation Management -
Can you survive without it?
Integrating the Process
The Organization as an Innovation Organism
Assuming the Innovation Process
Now that the organization realizes anyone can innovate and ‘the best next best thing’ can come from any player on the organizational map (employees, vendors, or customers), then the organization needs to become much more receptive.
The best way to be receptive is to have an innovation process that allows those sporadic inputs to occur and feed into an implementable mechanism.
A significant objective in an innovation process is to take notice of those challenges and opportunities that need to be dealt with as opposed to those that don’t. Therefore, a priority needs to be set in the form of a mechanism that will allow sorting the required from the unnecessary by a scale that can create a priority-based innovation catalog. The catalog is a way to organize innovation to focus only on practicality where many of the ideas, challenges, and opportunities can be unfocused and steer off of the main course.
Once the organization assumes the process, it can easily identify the good or the bad, choosing to prove only good ideas, turning them into solutions, and then implementing them. As much as we would want to automate and streamline the innovation process, it requires an active owner. In this case, it is the Innovation manager, who is in charge and responsible for the continuous flow of input into the process and the well-prioritized output. This means that the process would allow anyone to input, but the criteria to prioritize which idea turn into a solution would be owned by the innovation manager, who acts as the shepherd of the organization. The innovation manager sets the standards that dictate how, when, and why we promote an idea to go through the solutionization process and eventually get implemented.
The Efficient Mechanism
Innovation needs to be a well-oiled machine that turns ideas into solutions and then systematically implements them. On the one hand, the organization can’t be hesitant about implementing ideas, but on the other hand, It cannot be wasteful when dispensing resources. The organization needs to focus on the practical ideas that bring value and, in regards to implementation, carefully choose what to do next.
An organization must create its own recipe for success; therefore, the innovation process needs to be simple, clear, focused, quick, efficient, and, most importantly, needs to bring real results that are implementable in a short time frame.
Once the organization implements the innovation process and shows real results, it will attract the right people to innovate, which will create a perpetual forward motion that will guide the organization to good results without too much effort.
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